AI Is Pretty Stupid When It Doesn’t Know You
The three context files that turn transcripts, articles, and videos into content ideas that fit your audience and your business.
The long-form notebook
Notes on building with AI and the shape of how people think. Read them here; some are also published on Substack.
Your Next Platform Migration Is Already Dead
Why agents make data centralization irrelevant.
Chatbot, Automation, or Judgement Containers?
Your judgment is trapped in your head. Chatbots and automation can't carry it. Something else can.
The AI Blueprint Hiding in Plain Sight: The Anatomy of a Claude Skill
Learn one pattern, unlock every AI tool.
The $120-a-Week Agent That Did Nothing
What Notion AI actually costs to run, and why your instructions are the biggest variable.
The People Doing Less AI Are Getting Better Results. Here's Why.
Why you don't need to keep up with every AI tool to get your time back.
