True, warm, and mostly about the person offering the service
I am passionate about helping people eliminate or augment work they hate. With today's technology, people can move out of execution and into review, creating more capacity for work that feels more aligned.
A founder can understand the belief without knowing whether it solves a problem they have.
The missing information is not more detail about the service
- Is this about me?The audience and recognizable moment are still implied.
- Why does it matter?"More capacity" has no visible consequence yet.
- What becomes possible?"More aligned" sounds good, but it is hard to picture.
- Could I repeat it?"Augment work" requires the reader to translate the language too.
Start where the founder can recognize their own business
If you disappeared from your business for two weeks, what would stop?
For a lot of founders, the honest answer is: quite a bit.
For a lot of founders, the honest answer is: quite a bit.
Questions and decisions still depend on the founder
Work waits or piles up while they are away
The business is harder to step away from, grow, or transfer